Neuromerchandising® combines brain research and evolutionary biology with the realties and
necessities of the modern business. The goal is to gain the loyalty of employees, customers, and suppliers and to create a significant and lasting growth effect for sales and revenue.
necessities of the modern business. The goal is to gain the loyalty of employees, customers, and suppliers and to create a significant and lasting growth effect for sales and revenue.
neuromerchandising® defenition:
neuromerchandising®: not every human being is your customer, but every one of your customers is a human being.
Everybody is at the center of neuromerchandising® ideas's and strategies. The issues of inspiration, communication, and leadership are addressed in every component. As a result, all ideas and suggestions are not only pertinent but also immediately useful. According to neuromerchandising®, every individual is at the center of all concepts and strategies. The issues of inspiration, communication, and leadership are addressed in every component. Because of this, all ideas and suggestions are not only pertinent but also immediately useful.
How to use neuromerchandising® ?
The main field of the work of neuromerchandising® group is the Point of Sale — not necessarily the space in trade but the space in which people interact and make decisions. The PoS can also be a conference room where a consultant meets with a customer, a booth at a trade fair, a hotel lobby, a restaurant, a train, or a dentist's waiting room.
Window on neuromerchandising® course
The skills you need to become a real professional.